Colgate Total Active Prevention Whitening Gel Mint Fluoride Toothpaste 5.1 oz - Twin Pack- 12 Pack

Product Specifications

• Category: Personal Care / Oral Care / Toothpaste
• Brand: Colgate
• Product Type: Fluoride whitening gel toothpaste
• Product Line: Total Active Prevention
• Variant: Whitening Gel Mint
• Unit Size / Capacity: 5.1 oz per tube
• Retail Pack Format: 2 tubes per retail pack
• Pack Configuration: 12 twin packs per case
• Total Units: 24 toothpaste tubes per case
• Formula Positioning: Fluoride toothpaste with antibacterial and whitening gel positioning
• Flavor Positioning: Mint
• Use Positioning: Oral care, toothpaste, whitening toothpaste, fluoride toothpaste, breath care, and daily dental hygiene category
• Intended Use: Pharmacy oral care aisles, grocery personal care sections, mass retail dental care departments, club retail, convenience stores, family care displays, and multi-location replenishment programs

Product Description

Colgate Total Active Prevention Whitening Gel Mint Fluoride Toothpaste 5.1 oz 2 Pack is an oral care SKU designed for retailers and distributors managing toothpaste, whitening toothpaste, fluoride toothpaste, and daily dental hygiene assortments. The Total Active Prevention format supports oral care planograms where shoppers look for twin-pack toothpaste options with mint flavor, whitening gel positioning, and everyday family dental care placement.

This 12 pack case includes 12 retail twin packs, with 2 tubes per pack, for a total of 24 toothpaste tubes per case. The 5.1 oz twin-pack format supports value-focused oral care merchandising across pharmacy, grocery, mass retail, club retail, convenience, and family personal care channels, helping retailers maintain Colgate Total options within high-turnover toothpaste and dental care categories.

Packaging & Format

• Format: Fluoride whitening gel toothpaste tubes in retail twin pack
• Unit Size: 5.1 oz per tube
• Retail Pack: 2 tubes per pack
• Pack: 12 twin packs per case
• Total Units: 24 toothpaste tubes per case

Key Features

• Total Active Prevention Whitening Gel Mint format for oral care assortments
• Fluoride toothpaste positioning supports daily dental hygiene merchandising
• Whitening gel and mint flavor positioning supports toothpaste shelf segmentation
• Twin-pack retail format supports value-focused family oral care placement
• 12 twin pack case supports bulk stocking, oral care resets, and multi-store replenishment